🌟 Your Wisdom And Experience Deserves a Platform: Transform your lived experience into a thriving coaching business - step by step.
Unlock Brian’s proven frameworks to grow with purpose - without burnout, confusion, or second-guessing.

You’re not here for fluff. You’re here to build something real. Whether you’re launching a coaching practice, pivoting from a career, or scaling your knowledge-based business, this course is your roadmap to clarity, confidence, and sustainable income.
This isn’t a generic business course. It’s a step-by-step framework built on proven strategies, emotional intelligence, and practical tools—designed to help you launch with purpose and grow with integrity.
Entrepreneurs building values-driven businesses
Aspiring coaches ready to monetize their expertise
Professionals transitioning into consulting or facilitation
Anyone seeking clarity, structure, and emotional safety in their launch journey
30 Action-Packed Lessons - Learn how to define your niche, craft irresistible offers, set boundaries, and market with authenticity.
Downloadable Worksheets - Apply each lesson with guided reflection, planning tools, and real-world exercises.
Bonus eBook: “Market Your Mind” - Innovative Techniques for Knowledge-based Coaching Services
Optional Coaching Add-ons - Upgrade for live group calls, personalized feedback, and 1:1 coaching with Coach Brian.
Private Community Hub - A safe space to connect, share wins, and stay accountable
Whether you're just starting out or ready to scale, each option gives you the tools, structure, and support to turn your expertise into income. No fluff - just real skills, real strategy, and real results.

Essentials Track: Start Smart - Ready to turn your knowledge into a coaching business, but not sure where to begin? This Essentials Track gives you the foundational tools to start with clarity and confidence. Perfect for beginners who want to test the waters before diving deep.
Growth Track: Build with Confidence - You’ve got the passion. Now build the structure. This Growth Track includes the full curriculum, branded worksheets, and access to our supportive community. Ideal for coaches ready to launch and grow with purpose.
Legacy Track: Lead with Impact - You’re not just building a business; you’re building a legacy. This premium track includes everything from the Growth Track, plus exclusive coaching, bonus modules, and legacy planning tools. Designed for leaders who want to scale their impact and income.
“I was hesitant to start, but the Essentials Track gave me just enough structure to feel confident. I launched my first offer within weeks, and now I’m ready to upgrade!”
“The worksheets and group support were game changers. I finally understood how to package my expertise and attract clients. This track gave me the clarity I needed.”
“This wasn’t just a course, it was a transformation. The coaching, legacy tools, and bonus modules helped me scale my business and redefine my purpose.”
After decades of coaching, facilitating, and walking beside people through reinvention, grief, and growth - I saw a pattern. People weren’t stuck. They were buried. Buried under confusion, burnout, and noise.
I created Business Skills Mastery to offer something different: a clear, courageous path forward. Not a long-winded program. Not a quick fix. But a practical container where clarity meets action, and emotional safety meets strategic growth.

ICF-Certified | Entrepreneurial Strategist | Advocate for Courageous Growth
Brian McCarthy isn’t just a coach - he’s a builder of businesses, communities, and legacies. With decades of experience in personal development, group facilitation, and health advocacy, Brian brings a rare blend of empathy, strategy, and lived wisdom to every course.
ICF-Certified Life & Business Coach - Trained to the highest international standards; Brian helps clients turn clarity into action, and expertise into income.
Leader of a 3,200-Member Support Community - Brian models emotional resilience, boundary-setting, and legacy-minded leadership in one of Australia’s most active health support groups.
Creator of Hundreds of Actionable Tools & Courses - From printable worksheets to guided micro-courses, Brian designs resources that empower learners to reflect, act, and grow their coaching practice.
Advocate for Taboo Topics & Emotional Safety - Whether navigating reinvention, grief, or growth, Brian creates spaces where truth is honored and transformation begins.
“I came in overwhelmed. Brian’s course gave me structure, confidence, and a clear plan. I launched my first offer within weeks.”
“The emotional safety and clarity in this course were unmatched. I finally understood how to build a business that reflects who I am.”
“Brian’s course didn’t just sharpen my business skills—it helped me reconnect with my purpose. His tools are deceptively simple but deeply transformative.”
💬Yes. This course is designed for aspiring coaches, consultants, and knowledge-based entrepreneurs, whether you're just starting or pivoting from another career. You don’t need a certification to begin building a values-driven business. You just need clarity, structure, and the right tools. That’s exactly what this course provides.
💬 The course includes 30 lessons and approximately 20 hours of content. Most learners complete it within 2–4 weeks, depending on their pace. You’ll have lifetime access, so you can revisit modules, worksheets, and the bonus eBook anytime you need a refresh or relaunch.
💬 No worries. The course is designed with simplicity and emotional safety in mind. Each module includes clear instructions, downloadable worksheets, and optional coaching support. If you can open an email and click a link, you can build your business with this course.
💬 Absolutely. You can upgrade to a tier that includes live group coaching calls, personalized feedback, or even 1:1 sessions with Coach Brian. You’ll also be part of a values-driven community where questions are welcomed, and growth is supported.

We offer a 30-Day Transformation Guarantee. If you don’t feel progress within the first month, we’ll refund your investment - no questions asked. Your growth matters, and we stand behind it.